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The future of competition co-creating unique value with customers

Manylion Llyfryddiaeth
Prif Awdur:	Prahlad, C.K
Awduron Eraill:	Venkat, Ramaswamy
Fformat:	Printed Book
Iaith:	English
Cyhoeddwyd:	Boston Harvard Business School Press 2004
Pynciau:	Customer relations > Consumer Behaviour

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