Dyche, J. (2004). The CRM handbook: A business guide to cutsomer relationship management. Pearson.
Chicago Edition CitationDyche, Jill. The CRM Handbook: A Business Guide to Cutsomer Relationship Management. New Delhi: Pearson, 2004.
MLA Edition CitationDyche, Jill. The CRM Handbook: A Business Guide to Cutsomer Relationship Management. Pearson, 2004.
Warning: These citations may not always be 100% accurate.