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What is in a name? advertising and the concept of brands

Xehetasun bibliografikoak
Egile nagusia: Jones, John Philip
Formatua: Printed Book
Hizkuntza:English
Argitaratua: New Delhi Prentice Hall of India 2003
Edizioa:2nd ed.
Gaiak:
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nork Jones, John Philip .
Argitaratua 2000
Printed Book