Á lódáil...
What is in a name? advertising and the concept of brands
| Príomhúdar: | |
|---|---|
| Formáid: | Printed Book |
| Teanga: | English |
| Foilsithe: |
New Delhi
Prentice Hall of India
2003
|
| Eagrán: | 2nd ed. |
| Ábhair: |
| Cur Síos ar an Mír: | School of Management Studies |
|---|---|
| Cur Síos Fisiciúil: | xxiii, 308p. |