Doole, I., & Lowe, R. (2003). International marketing strategy: Analysis development and implementation/2e (2nd ed.). International Thomson business.
Chicago ZitierstilDoole, Isobel, und Robin Lowe. International Marketing Strategy: Analysis Development and Implementation/2e. 2nd ed. London: International Thomson business, 2003.
MLA ZitierstilDoole, Isobel, und Robin Lowe. International Marketing Strategy: Analysis Development and Implementation/2e. 2nd ed. International Thomson business, 2003.
Achtung: Diese Zitate sind unter Umständen nicht zu 100% korrekt.