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How customers think essential insights into the mind of the market

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Manylion Llyfryddiaeth
Prif Awdur:	Zaltman, Gerald
Fformat:	Printed Book
Iaith:	English
Cyhoeddwyd:	Boston Harvard Business School Press 2003
Pynciau:	Consumer Behaviour > Creative thinking > Marketing- psychological aspects > Consumers- psychology > Consumer behaviour- psychological aspects

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