How customers think essential insights into the mind of the market

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Sonraí Bibleagrafaíochta
Príomhúdar: Zaltman, Gerald
Formáid: Printed Book
Teanga:English
Foilsithe: Boston Harvard Business School Press 2003
Ábhair:
Consumer Behaviour > Creative thinking > Marketing- psychological aspects > Consumers- psychology > Consumer behaviour- psychological aspects

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