How customers think essential insights into the mind of the market

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Podrobná bibliografie
Hlavní autor: Zaltman, Gerald
Médium: Printed Book
Jazyk:English
Vydáno: Boston Harvard Business School Press 2003
Témata:
Consumer Behaviour > Creative thinking > Marketing- psychological aspects > Consumers- psychology > Consumer behaviour- psychological aspects
Popis
Popis jednotky:School of Management Studies
Fyzický popis:323p.

Podobné jednotky