Gilmore, F. (2003). Brand warriors: Corporate leaders share their winning strategies. Profile.
Παραπομπή Chicago StyleGilmore, Fiona. Brand Warriors: Corporate Leaders Share Their Winning Strategies. U.K: Profile, 2003.
Παραπομπή MLAGilmore, Fiona. Brand Warriors: Corporate Leaders Share Their Winning Strategies. Profile, 2003.
Πρόσοχή: Οι παραπομπές μπορεί να μην είναι 100% ακριβείς.