APA Edition Citation

Kotler, P. (1998). Marketing management: Analysis, planning, implementation and control (9th ed.). Prentice-Hall of India.

Chicago Edition Citation

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control. 9th ed. New Delhi: Prentice-Hall of India, 1998.

MLA Edition Citation

Kotler, Philip. Marketing Management: Analysis, Planning, Implementation and Control. 9th ed. Prentice-Hall of India, 1998.

Warning: These citations may not always be 100% accurate.