Á lódáil...
Strategic brand management creating and sustaining brand equity
| Príomhúdar: | Kapferer, Jean-Noel |
|---|---|
| Formáid: | Printed Book |
| Teanga: | English |
| Foilsithe: |
London
Kogan
1997
|
| Eagrán: | 2nd ed. |
| Ábhair: |
Míreanna Comhchosúla
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