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|a 658.827
|b KAP
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| 100 |
|
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|a Kapferer, Jean-Noel
|9 3212
|
| 245 |
|
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|a Strategic brand management
|b creating and sustaining brand equity
|
| 250 |
|
|
|a 2nd ed.
|
| 300 |
|
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|c Book
|
| 653 |
|
|
|a
|
| 942 |
|
|
|c BK
|6 _
|
| 260 |
|
|
|a London
|b Kogan
|c 1997
|
| 500 |
|
|
|a School of Management Studies- Commerce
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| 999 |
|
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|c 92037
|d 92037
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|p SMSC01930
|r 2014-06-19
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|y BK
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