Lanean...
Strategic brand management creating and sustaining brand equity
| Egile nagusia: | |
|---|---|
| Formatua: | Printed Book |
| Hizkuntza: | English |
| Argitaratua: |
London
Kogan
1997
|
| Edizioa: | 2nd ed. |
| Gaiak: |
| Alearen deskribapena: | School of Management Studies- Commerce |
|---|---|
| Deskribapen fisikoa: | Book |