Dyfyniad APA

Kapferer, J. (1997). Strategic brand management: Creating and sustaining brand equity (2nd ed.). Kogan.

Dyfyniad Arddull Chicago

Kapferer, Jean-Noel. Strategic Brand Management: Creating and Sustaining Brand Equity. 2nd ed. London: Kogan, 1997.

Dyfyniad MLA

Kapferer, Jean-Noel. Strategic Brand Management: Creating and Sustaining Brand Equity. 2nd ed. Kogan, 1997.

Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.