Wells, W. (1998). Advertising: Principles and practice (4th ed.). Prentice-Hall of India.
Style de citation ChicagoWells, William. Advertising: Principles and Practice. 4th ed. New Jersey: Prentice-Hall of India, 1998.
Style de citation MLAWells, William. Advertising: Principles and Practice. 4th ed. Prentice-Hall of India, 1998.
Attention : ces citations peuvent ne pas être correctes à 100%.