Wells, W. (1998). Advertising: Principles and practice (4th ed.). Prentice-Hall of India.
Dyfyniad Arddull ChicagoWells, William. Advertising: Principles and Practice. 4th ed. New Jersey: Prentice-Hall of India, 1998.
Dyfyniad MLAWells, William. Advertising: Principles and Practice. 4th ed. Prentice-Hall of India, 1998.
Rhybudd: Mae'n bosib nad yw'r dyfyniadau hyn bob amser yn 100% cywir.