Phophalia, A. K. (1997). Marketing management: Analysis, planning and control. Kanishka Publishers.
Παραπομπή Chicago StylePhophalia, A. K. Marketing Management: Analysis, Planning and Control. New Delhi: Kanishka Publishers, 1997.
Παραπομπή MLAPhophalia, A. K. Marketing Management: Analysis, Planning and Control. Kanishka Publishers, 1997.
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