Wheelwright, S. C., & Clark, K. B. (1995). Leading product development: The senior manager's guide to creating and shaping the enterprise. The free press.
Chicago Edition CitationWheelwright, Steven C., and Kim B. Clark. Leading Product Development: The Senior Manager's Guide to Creating and Shaping the Enterprise. New York: The free press, 1995.
MLA Edition CitationWheelwright, Steven C., and Kim B. Clark. Leading Product Development: The Senior Manager's Guide to Creating and Shaping the Enterprise. The free press, 1995.
Warning: These citations may not always be 100% accurate.