Southgate, P. (1994). Total branding by design: How to make your brand's packaging more effective. Kogan page.
Styl ChicagoSouthgate, Paul. Total Branding by Design: How to Make Your Brand's Packaging More Effective. New York: Kogan page, 1994.
Citace podle MLASouthgate, Paul. Total Branding by Design: How to Make Your Brand's Packaging More Effective. Kogan page, 1994.
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