APA Edition Citation

Southgate, P. (1994). Total branding by design: How to make your brand's packaging more effective. Kogan page.

Chicago Edition Citation

Southgate, Paul. Total Branding by Design: How to Make Your Brand's Packaging More Effective. New York: Kogan page, 1994.

MLA Edition Citation

Southgate, Paul. Total Branding by Design: How to Make Your Brand's Packaging More Effective. Kogan page, 1994.