What's in a brand? building equity through advertising

Liknande verk

• What's in a brand? building brand equity through advertising
  av: Jones, John Philip
  Publicerad: (1998)
• What's in a brand: Building brand equity through advertising
  av: Philip-Jones, John
  Publicerad: (1998)
• What's in a brand? : building brand equity through advertising
  av: John Philip Johnes
  Publicerad: (1998)
• What is in a name? advertising and the concept of brands
  av: Jones, John Philip
  Publicerad: (2003)
• How to use advertising to build strong brands
  av: Jones, John Philip
  Publicerad: (1999)