Upshaw, L. B. (1995). Building brand identity: A strategy for success in a hostile marketplace. John wiley & sons.
Styl cytowania ChicagoUpshaw, Lynn B. Building Brand Identity: A Strategy for Success in a Hostile Marketplace. NewYork: John wiley & sons, 1995.
Styl cytowania MLAUpshaw, Lynn B. Building Brand Identity: A Strategy for Success in a Hostile Marketplace. John wiley & sons, 1995.
Uwaga: Te cytaty mogą odróżniać się od wytycznej twojego fakultetu..