Sengupta, S. (1990). Brand positioning: Strategies for competitive advantage. Tata McGraw hill publishing company limited.
Chicago Edition CitationSengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. New Delhi: Tata McGraw hill publishing company limited, 1990.
MLA引文Sengupta, Subroto. Brand Positioning: Strategies for Competitive Advantage. Tata McGraw hill publishing company limited, 1990.
警告:這些引文格式不一定是100%准確.