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Industrial advertising planning, creating, evaluating and merchandising if more effectively

Bibliographic Details
Main Author: Messner, Fredrick R.
Format: Printed Book
Language:English
Published: New York McGraw Hill 1963
Subjects:
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082 |a 659.1  |b MES 
100 |a Messner, Fredrick R.  |9 7402 
245 |a Industrial advertising   |b planning, creating, evaluating and merchandising if more effectively 
300 |a xxii, 314p. 
653 |a Industrial advertising 
942 |c BK  |6 _ 
260 |a New York  |b McGraw Hill  |c 1963 
500 |a Includes index 
999 |c 91504  |d 91504 
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