Edwards, C. M., & Brown, R. A. (1959). Retail advertising and sales promotion (3rd ed.). Prentice-hall.
Chicago Edition CitationEdwards, Charles M., i Russell A. Brown. Retail Advertising and Sales Promotion. 3rd ed. New Jersey: Prentice-hall, 1959.
Cita MLAEdwards, Charles M., i Russell A. Brown. Retail Advertising and Sales Promotion. 3rd ed. Prentice-hall, 1959.
Atenció: Aquestes cites poden no estar 100% correctes.