Cateora, P. R., & Graham, J. L. (1999). International Marketing (10th ed.). Irwin Mcgraw-hill.
Chicago Edition CitationCateora, Philip R., i John L. Graham. International Marketing. 10th ed. London: Irwin Mcgraw-hill, 1999.
Cita MLACateora, Philip R., i John L. Graham. International Marketing. 10th ed. Irwin Mcgraw-hill, 1999.
Atenció: Aquestes cites poden no estar 100% correctes.