APA引文

Cox, K. K., Enis, B. M., & Keith cox K. (1973). Readings in the marketing research process. Good Year publishsing company.

Chicago Edition Citation

Cox, Keith K., Ben M. Enis, and Keith cox K. Readings in the Marketing Research Process. California: Good Year publishsing company, 1973.

MLA引文

Cox, Keith K., et al. Readings in the Marketing Research Process. Good Year publishsing company, 1973.