APA aipamena

Cox, K. K., Enis, B. M., & Keith cox K. (1973). Readings in the marketing research process. Good Year publishsing company.

Chicago Style aipamena

Cox, Keith K., Ben M. Enis, and Keith cox K. Readings in the Marketing Research Process. California: Good Year publishsing company, 1973.

MLA aipamena

Cox, Keith K., et al. Readings in the Marketing Research Process. Good Year publishsing company, 1973.