Kotler, P., & Armstrong, G. (1991). Principles of marketing (8th ed.). Prentice hall of India.
Chicago Edition CitationKotler, Philip, and Gary Armstrong. Principles of Marketing. 8th ed. New Delhi: Prentice hall of India, 1991.
MLA引文Kotler, Philip, and Gary Armstrong. Principles of Marketing. 8th ed. Prentice hall of India, 1991.
警告:這些引文格式不一定是100%准確.