McDonald, W. J. (1998). Direct Marketing: An integrated approach. Irwin McGraw hill.
Chicago Style aipamenaMcDonald, William J. Direct Marketing: An Integrated Approach. New York: Irwin McGraw hill, 1998.
MLA aipamenaMcDonald, William J. Direct Marketing: An Integrated Approach. Irwin McGraw hill, 1998.
Kontuz: berrikusi erreferentzia hauek erabili aurretik.