Cooper, J., & Lane, P. (1997). Pracrtical Marketing Planning. Macmillan.
Dyfyniad Arddull ChicagoCooper, John, and Peter Lane. Pracrtical Marketing Planning. London: Macmillan, 1997.
Dyfyniad MLACooper, John, and Peter Lane. Pracrtical Marketing Planning. Macmillan, 1997.
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