APA Edition Citation

Payne, A. (1998). Essence of services marketing. Prentice Hall.

Chicago Edition Citation

Payne, Adrian. Essence of Services Marketing. New Delhi: Prentice Hall, 1998.

MLA Edition Citation

Payne, Adrian. Essence of Services Marketing. Prentice Hall, 1998.

Warning: These citations may not always be 100% accurate.