Cita APA

Westwood, J. (1990). The marketing plan: A practitioners guide. Kogan page.

Citación estilo Chicago

Westwood, John. The Marketing Plan: A Practitioners Guide. London: Kogan page, 1990.

Cita MLA

Westwood, John. The Marketing Plan: A Practitioners Guide. Kogan page, 1990.

Warning: These citations may not always be 100% accurate.