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Strategic marketing management cases and applications
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| Autres auteurs: | |
| Format: | Printed Book |
| Langue: | English |
| Publié: |
Hovewood
Irwin
1990
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| Édition: | 3rd ed. |
| Sujets: |
| Description: | X:51 N05 |
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| Description matérielle: | xviii, 742p. Book |
| ISBN: | 025607898X |