APA Edition Citation

Enis, B. M., & Cox, K. (1985). Marketing classics (5th ed.). Allyn and Bacan.

Chicago Edition Citation

Enis, Ben M., and Keith Cox. Marketing Classics. 5th ed. London: Allyn and Bacan, 1985.

MLA Edition Citation

Enis, Ben M., and Keith Cox. Marketing Classics. 5th ed. Allyn and Bacan, 1985.

Warning: These citations may not always be 100% accurate.