Guiltinan, J. P., & Paul, G. W. (1983). Marketing management: Strategies and programs. Mc Graw hill international book company.
Chicago Style citaatGuiltinan, Joseph P., en Gordon W. Paul. Marketing Management: Strategies and Programs. London: Mc Graw hill international book company, 1983.
MLA citatieGuiltinan, Joseph P., en Gordon W. Paul. Marketing Management: Strategies and Programs. Mc Graw hill international book company, 1983.
Let op: Deze citaties zijn niet altijd 100% accuraat.