Guiltinan, J. P., & Paul, G. W. (1983). Marketing management: Strategies and programs. Mc Graw hill international book company.
Stile di citazione ChicagoGuiltinan, Joseph P., e Gordon W. Paul. Marketing Management: Strategies and Programs. London: Mc Graw hill international book company, 1983.
Citazione MLAGuiltinan, Joseph P., e Gordon W. Paul. Marketing Management: Strategies and Programs. Mc Graw hill international book company, 1983.
Attenzione: Queste citazioni potrebbero non essere precise al 100%.