Style de citation APA

Guiltinan, J. P., & Paul, G. W. (1983). Marketing management: Strategies and programs. Mc Graw hill international book company.

Style de citation Chicago

Guiltinan, Joseph P., et Gordon W. Paul. Marketing Management: Strategies and Programs. London: Mc Graw hill international book company, 1983.

Style de citation MLA

Guiltinan, Joseph P., et Gordon W. Paul. Marketing Management: Strategies and Programs. Mc Graw hill international book company, 1983.

Attention : ces citations peuvent ne pas être correctes à 100%.