Mehta, S. C. (1980). Marketing: Environment, concepts and cases. Tata Mc Graw hill publishing company.
Chicago Edition CitationMehta, Subhash C. Marketing: Environment, Concepts and Cases. New Delhi: Tata Mc Graw hill publishing company, 1980.
MLA Edition CitationMehta, Subhash C. Marketing: Environment, Concepts and Cases. Tata Mc Graw hill publishing company, 1980.
Warning: These citations may not always be 100% accurate.