Cita APA

Kollat, D. T., & Blackwell, R. D. (1970). Research in consumer behavior. Holt Rinehart and winston.

Citación estilo Chicago

Kollat, David T., y Roger D. Blackwell. Research in Consumer Behavior. London: Holt Rinehart and winston, 1970.

Cita MLA

Kollat, David T., y Roger D. Blackwell. Research in Consumer Behavior. Holt Rinehart and winston, 1970.