Pearce, E. (1970). Marketing and higher management. George Allen & Unwin Ltd.
Chicago Edition CitationPearce, Esmond. Marketing and Higher Management. London: George Allen & Unwin Ltd, 1970.
MLA Edition CitationPearce, Esmond. Marketing and Higher Management. George Allen & Unwin Ltd, 1970.
Warning: These citations may not always be 100% accurate.