Products and markets

Antzeko izenburuak

• Advances in business marketing and purchasing : Managing product innovation Vol 13
  nork: Woodside, Arch G
  Argitaratua: (2005)
• Innovation management and new product development
  nork: Trott, Paul
  Argitaratua: (2000)
• The concise adair on creativity and innovation
  Argitaratua: (2006)
• Managing innovation and new product development : concepts and cases
  nork: Chaturvedi, Mukesh; Kumar, Assem; Rahul, Manmohan
  Argitaratua: (2009)
• Managing innovation : integrating technological, market and organizational change
  nork: Tidd, Joe, et al
  Argitaratua: (2006)