Kotler, P., & Andreasen, A. (1991). Strategic marketing for nonprofit organisations (4th ed.). Prentice-Hall of India.
शिकागो स्टाइल उद्धरणKotler, Philip, और Alan Andreasen. Strategic Marketing for Nonprofit Organisations. 4th ed. New Jersey: Prentice-Hall of India, 1991.
एमएलए उद्धरणKotler, Philip, और Alan Andreasen. Strategic Marketing for Nonprofit Organisations. 4th ed. Prentice-Hall of India, 1991.
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