Kotler, P., & Andreasen, A. (1991). Strategic marketing for nonprofit organisations (4th ed.). Prentice-Hall of India.
Style de citation ChicagoKotler, Philip, et Alan Andreasen. Strategic Marketing for Nonprofit Organisations. 4th ed. New Jersey: Prentice-Hall of India, 1991.
Style de citation MLAKotler, Philip, et Alan Andreasen. Strategic Marketing for Nonprofit Organisations. 4th ed. Prentice-Hall of India, 1991.
Attention : ces citations peuvent ne pas être correctes à 100%.