Cita APA

Wasson, C. R., & McConaughy, D. H. (1968). Buying behaviour and marketing decisions. Appleton - Century Crofts.

Citación estilo Chicago

Wasson, Chester R., y David H. McConaughy. Buying Behaviour and Marketing Decisions. New York: Appleton - Century Crofts, 1968.

Cita MLA

Wasson, Chester R., y David H. McConaughy. Buying Behaviour and Marketing Decisions. Appleton - Century Crofts, 1968.