Cox, K. K. (1968). Analytical viewpoints in marketing management. Prentice Hall.
Citación estilo ChicagoCox, Keith K. Analytical Viewpoints in Marketing Management. New Jersey: Prentice Hall, 1968.
Cita MLACox, Keith K. Analytical Viewpoints in Marketing Management. Prentice Hall, 1968.
Warning: These citations may not always be 100% accurate.