APA Zitierstil

Johnes, M. H. (1965). The marketing process: An introduction. Harper and Row.

Chicago Zitierstil

Johnes, Manley Howe. The Marketing Process: An Introduction. New York: Harper and Row, 1965.

MLA Zitierstil

Johnes, Manley Howe. The Marketing Process: An Introduction. Harper and Row, 1965.