Models, measurement and marketing

Míreanna Comhchosúla

• Mathematical models in marketing a collection of abstracts
  le: Funke,Ursula H
  Foilsithe: (1976)
• Marketing models
  le: Lilien Gary.L
  Foilsithe: (2011)
• Marketing models /
  le: Lilien, Gary L .
  Foilsithe: (2004)
• Marketing Accountability:A new metrics model to measure marketing effectiveness
  Foilsithe: (2009)
• Quantitative models in marketing research
  le: Franses, Philip Hans
  Foilsithe: (2010)