Cita APA

Baker, M. J. (1999). The IEBM encyclopaedia of marketing. International Thomson Business Press.

Citación estilo Chicago

Baker, Michael J. The IEBM Encyclopaedia of Marketing. London: International Thomson Business Press, 1999.

Cita MLA

Baker, Michael J. The IEBM Encyclopaedia of Marketing. International Thomson Business Press, 1999.