Bliss, P. (1964). Marketing and the behavioural science: Selected Readings. Allyn and Bacon Inc.
Citación estilo ChicagoBliss, Perry. Marketing and the Behavioural Science: Selected Readings. Boston: Allyn and Bacon Inc, 1964.
Cita MLABliss, Perry. Marketing and the Behavioural Science: Selected Readings. Allyn and Bacon Inc, 1964.
Warning: These citations may not always be 100% accurate.